Larry shares a story about how he landed a big account.
Acquiring big accounts or taking it to the next level involves persistence because big accounts get called on by most sales people.
Sometimes big accounts get frustrated with their current vending operator over something small, that’s when they look for a replacement. So, stay in front of them consistently and call on them.
Do you like to work with people who want your business? Most people do, so prove it to them.
Big vending operators get big because they take care of their accounts.